I am obsessed with business.

We all have that one thing that lights a fire in our soul - helping entrepreneurs scale from from six to seven or eight figure businesses is my sweet spot.

Entrepreneurship has been engrained in me - and my family - for generations. I often have a business podcast in my ear and the latest strategy book on my nightstand.
I've personally worked with hundreds of businesses over the last decade to scale and automate their sales and marketing. I happily share that knowledge with each new entrepreneur I work with.

After studying Business & Marketing at Dalhousie University, I spent years traveling and living throughout Canada and earning my multi-engine pilot’s licence. My love for flying was quickly rivalled by the business side of aviation and I naturally took on marketing roles throughout the early years of my career. I’ve lived and breathed marketing for the last fourteen years with the bulk of my experience being in scaling startups. I’ve helped businesses scale to 7 and 8 figures with SEO & PPC leading their sales funnels.

I love being able to meet new entrepreneurs and learn the ins and outs of their business.

The energy that comes from working with business owners all around the world keeps me seriously inspired each day.

After working with over 450 businesses all across North America, Europe and Australia, and managing well over $6 million of ad spend on some of the top digital ad platforms, there have been so many incredible moments along the way. Every success that we’ve achieved together has brought me joy and fulfillment, and I’m always ready for that next challenge. 

So whether you’re in a small Ontario town or in the heart of New York City, I’m so excited to meet with you. I'm here to get your business to the next level, right along side you.


Straight talk, bubbly drinks, short emails, data-driven decisions, and cutting out the 'meh' to make room for the very best.


Long car rides, one size fits all marketing, scary movies, hunting or uncomfortable pants.


Consulting on zoom, deep in a Facebook Ad campaign launch, wrangling my two kiddos, trying a new recipe or taking a hot bath before bed.

daily rituals

Always a Peloton ride with Robyn or Cody to wakeup, swap breakfast for coffee, lego with the kids and a little bubbly after dinner.





Brooklyn 99


Think Like A Monk

Margherita Pizza



How I Built This

My Favorite Things

Traveling — Especially when we head back to our favourite spot in Bermuda.

my happy place!

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Anything aviation - Loaded with a multi-engine pilots licence.

I somehow made two of the cutest kids on earth - Isla who is two and Atlas who is four.

My Favorite Things

Working out has grown to be a love in my life. Either a morning ride on the Peloton or a run with a little buddy.

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my guilty pleasure

I'd gladly swap any meal for a charcuterie board.

Interior Design is my favourite after work hobby - I always have a project on the go.


Google Ads


Google SEO

The Dream Team







“Our Facebook Ad campaigns hava gone from a ROAS of 0.8 to 6.9! This has allowed us to seriously scale our ads.”




“I just wanted to say thank you! The last 10 days have brought in 10 new leads! And I have booked 3 new sessions with more calls scheduled. Thank you for your help!”



“I had to reach out and say thank you! I just got off the phone with my accountant and she was shocked at how much revenue the spa made during a pandemic, when I was only able to be open a few months total in 2020! Thank you for all of your help and I can’t wait to see what we can do in 2021!”



“The November cohort is completely booked! Just received payment for the last two additions and I’ve decided to open another cohort this month due to the demand. You can keep the ads on! Thank you!”


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